A Message from WisdomTree Founder & CEO

Twenty Years of Clear Vision

June 16, 2026

Twenty years ago today, we rang the opening bell at the New York Stock Exchange and launched WisdomTree’s first 20 ETFs. We were a challenger brand with a simple belief: investors deserved better.

Better-structured access to markets. More transparency. More common sense in how indexes were built and portfolios were constructed. We believed that if we got that right, investors would notice. They did.

What I’m most proud of, twenty years later, is that our vision has never changed. The world around us has changed. So have we. But the belief that investors deserve a smarter, more modern way to invest, that has stayed constant from day one.

We started with 20 ETFs. Today, WisdomTree spans more than 300 products across equities, fixed income, commodities, currencies, alternatives, private markets, and digital assets. We operate across the U.S., Europe, and major markets around the world. We have grown from an ETF pioneer into a company operating at the intersection of asset management, private markets, and tokenization, and we are not done.

Together, these capabilities allow us to bring investment expertise, technology, and distribution together in ways that were not possible when we launched twenty years ago. That combination is what a modern financial platform looks like today.

Looking back, what stands out most is not how much has changed, but how many of the trends we believed in early ultimately reshaped the industry. We built WisdomTree around the idea that investors would demand better tools, greater transparency, and broader access. Over time, those ideas moved from the margins to the mainstream. That experience gives me confidence that tokenization and the modernization of financial infrastructure will create meaningful new opportunities.

WisdomTree was built for moments like this.

The next decade will reshape financial services more dramatically than the last two combined. Tokenization and modern financial infrastructure will create possibilities that don’t yet exist. Private markets will become more accessible. Investment solutions will become more personalized. Investors will keep demanding greater transparency, efficiency, and choice.

That future aligns directly with the business we have been building for twenty years. Our asset base is now well over $160 billion. Our private markets and defined outcome capabilities, through Ceres Partners and Atlantic House, are opening access to categories of return that were once out of reach for most investors.”

Our digital assets business is moving from infrastructure to real-world solutions. The scale is real and so is the momentum.

That is what we mean when we talk about the past 20 years of 20⁄20 Vision. Hindsight gives you 20⁄20 vision. But we have always tried to see clearly forward about where markets are going, where investors need help, and where technology is creating new possibilities. That clarity is what has guided us through two decades of markets that tested every kind of company.

The first twenty years were about challenging convention and expanding investor choice. The next twenty years will be about helping shape a more connected, transparent, and modern financial system.

None of this happens without trust. Thank you to our clients and advisors, many of you with us since the beginning. Thank you to our shareholders, who believed in a vision that took time to realize. And thank you to the WisdomTree team — past and present — whose work is the actual substance of everything I’ve described.

We are 20 years old. By every measure that matters, we are just getting started.

— Jonathan Steinberg
Founder & Chief Executive Officer, WisdomTree