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Time to Move from FAANGs to SEPTICS?

Published June 11, 2018

Jeff Weniger, CFA
Jeff Weniger, CFA

Head of Equity Strategy

A half-century ago, when investors fell in love with the “Nifty 50,” the darling mega-caps of the era that many advised to buy and hold forever, they at least had the ability to choose from among companies that spanned numerous industries (components such as PepsiCo, Schlumberger, Pfizer1 and so on were in completely different businesses). Not so with today’s “nifty” group, the FAANG stocks: Facebook, Amazon, Apple, Netflix and Google’s parent, Alphabet. And being in or out of them could be critical for U.S. equity success in coming years.

It’s been a great run thus far for the five “new economy” dynamos, their performance over the last half-decade nothing short of stellar. We unscientifically compiled a list of non-FAANG industries with the sole purpose of coming up with an off-putting acronym. The “SEPTICS” stocks are the anti-FAANGs—companies that have not taken the same road to riches in recent years. Comprising Specialty Retail, Electric Utilities, Packaged Foods, Tobacco, Insurance, Chemicals and Soft Drinks, this motley crew is the “who’s who” of industries that give little ammunition to braggarts. Between them, they encompass a not insignificant 83 of the S&P 500’s companies and 11.2% of the Index.2

This basket not only didn’t lose money but rallied more than 60% from December 31, 2012, to May 10, 2018. No matter; the FAANG stocks beat it by more than 700 percentage points (figure 1).

Figure 1: Cumulative Return Differential: FAANGs minus SEPTICS

faang-minus-septics.gif

That kind of run is a reason that one out of every eight dollars in the S&P 500 is now in the FAANG five. But the truth is that we could have pulled almost any combination of five or six industries, concocted a funny acronym like “SEPTICS” and the FAANG stocks still probably would have crushed it. It wouldn’t have mattered if SEPTICS returned 60% or 160% or 260%. Even the last figure would have handily outpaced the S&P’s 91% run-up but would have lagged the FAANG stocks.

FAANGs in WisdomTree

Figure 2 shows the FAANG holdings of WisdomTree’s six major U.S. equity ETFs, originally compiled in a prior blog post. Aside from the WisdomTree U.S. Earnings 500 Fund (EPS), which is our earnings-weighted 500-stock answer to the S&P, many of our ETFs shun the FAANG stocks entirely or nearly so.

Figure 2: WisdomTree ETFs’ FAANG Exposure

wisdomtree-etfs-faang-exposure.gif

This is where WisdomTree’s rules-based strategies come into play; if the rules don’t identify Amazon, Amazon is out. And if they aren’t picking up Facebook either, Facebook gets a “zero.” Remember, if it weren’t for the 1990s tech bubble and mass movements before it, there wouldn’t even be a WisdomTree and you wouldn’t be reading this post. That’s because that era’s market distortions catalyzed WisdomTree’s founders to create ETFs that were weighted by fundamental metrics. So if the WisdomTree U.S. Quality Dividend Growth Fund (DGRW) is 8 percentage points under-weight the FAANG stocks, we will let time be DGRW’s judge. The WisdomTree U.S. Multifactor Fund (USMF) and the WisdomTree U.S. High Dividend Fund (DHS) are even bolder, owning none of them, a 12% under-weighting. Time will judge them too.

In or Out

Maybe the FAANG stocks will keep growing until they take over the universe. But if they don’t, there is plenty of precedent for seemingly unstoppable stocks to fall from grace. WisdomTree’s U.S. equity ETFs are by and large avoiding the FAANG stocks. FAANG skeptics, seek “SEPTICS.”

1Please click on the following WisdomTree ticker symbols to see each Fund’s holdings percentage of PepsiCo, Schlumberger and Pfizer: EPS, DLN, QSY, USMF, DHS, DGRW.

2Sources: WisdomTree, Bloomberg, as of 5/10/18.

Important Risks Related to this Article

Statements concerning financial market trends are based on current market conditions, which will fluctuate. References to specific securities and their issuers are for illustrative purposes only and are not intended to be, and should not be interpreted as, recommendations to purchase or sell such securities.

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About the contributor

Jeff Weniger, CFA
Jeff Weniger, CFA

Head of Equity Strategy

Jeff Weniger, CFA, has been with WisdomTree since 2017 and serves as the Head of Equities. He shapes the firm’s market outlook through a combination of macroeconomic and fundamental analysis. With more than two decades in investment strategy, Jeff is known for his work on market cycles and valuations. Before joining WisdomTree, Jeff was with BMO Private Bank and BMO Global Asset Management for 11 years. At BMO, he sat on the firm’s Asset Allocation Committee and co-managed ETF model portfolios across the U.S. and Canada. In 2013, at age 32, he became the youngest member of BMO’s Global Investment Forum. When he left BMO to come to WisdomTree, his final role was Director, Senior Strategist in the Office of the CIO in 2017.

Jeff is a frequent television guest on networks such as CNBC, Bloomberg, and Schwab, with regular print appearances in The Wall Street Journal, Barron’s and Reuters. He also appears weekly on the Behind the Markets podcast and is a regular on SiriusXM’s The Business Briefing. On X, Jeff has developed one of the larger followings in financial media. He earned a B.S. in Finance from the University of Florida and an MBA from the University of Notre Dame. He has held the CFA charter since 2006.

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