Model or Custom Plan
A choice of professionally built and customizable 401(k) ETF solutions
The WisdomTree 401(k) platform offers the flexibility to select from two plan options to meet your clients‘ investment objectives:
- Model Plan – Choose among six pre–built, professionally designed ETF portfolios that target a full range of client risk tolerance levels and retirement dates.
- Custom Plan – If you can, and want to, assume fiduciary responsibility for a client the Custom Plan allows you to construct your own customized portfolio of low–cost ETFs.
| Which plan is right for you? | ||
| Model Plan | Custom Plan | |
| Plan Fiduciary and Investment Advisor | CLS Investment Firm, LLC (CLS) - CLS has partnered with more than 2,500 financial advisors to provide asset allocation services to clients. Learn more. | You act as investment advisor and plan fiduciary. |
| Asset Allocation | Six professionally designed and periodically rebalanced ETF portfolios based on risk tolerance or target retirement dates. | You can use CLS or implement your own asset allocation. |
| ETFs | Eleven WisdomTree ETFs and several Vanguard and iShares ETFs are selected and allocated by CLS in the model plan portfolios. | You can use the same menu of ETFs as CLS to implement your own asset allocation. |
| Outside, no-load mutual funds | A pre-selected menu of 10-12 funds can be offered as an additional investment option for participants. | Create your own fund menu from any no-load fund family. |
| Third Party Administrator (TPA) | Professional Capital Services (PCS) or your choice. | Your choice. |
Model Plan – Key Features
- A low-cost wrap–fee structure that includes participant record–keeping, asset allocation, participant education and custody and trading services. Fees are based on asset size, and range from 60–80 bps.*
- A select menu of no–load or load–waived mutual funds and individual ETFs to complement the ETF model portfolio.
- No trade commissions or fees for ETF transactions.
- Asset allocation services, investment advisory services and ERISA fiduciary services to support the plan.
- The flexibility to use either Professional Capital Services (PCS), the program’s TPA or the Sponsor’s own TPA.
- The ability to set your own solicitation fee to reflect the level of services you perform.
* Total maximum fee range if you choose to offer the conservative ETF model portfolio with no mutual fund options. Not inclusive of any advisor fees.
Custom Plan – Key Features
The Custom Plan includes all of the same features of the Model Plan, with the following added features:
- A full menu of WisdomTree ETFs, available for inclusion in your custom portfolio
- An open menu of institutionally priced, no–load or load–waived mutual funds.
- A self–directed brokerage account option (if elected by the sponsor).
- Plan sponsor and participant materials can be branded as your own.

